Branding

LIDA

Identity for LIDA — Digital Literacy and Alphabetisation. A simple, strong visual system that is easy to apply.

Client
LIDA
Year
2023
What we did
Visual identity
LIDA logo — Digital Literacy and Alphabetisation — applied as vinyl on a glass door

Branding

LIDA works on digital literacy and alphabetisation. The logo plays with its own letters: a geometric, direct monogram, legible at any size, paired with the full name.

Designed to live on screen as well as in physical space — like the vinyl signage on glass.

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